PDF | In this paper, a brief review of the literature related to e-governance models and public marketing is made in ... E-Governance and public marketing tools for universities: A benchmarking proposal ... that form the Public Administration and that intend to satisfy the social needs (Santesmases, ... Conceptos y Estrategias.
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Marketing Conceptos Y Estrategias Santesmases PDF
by M Membiela-Pollán · 2019 — Key words: Personal marketing; individual social capital; social network; ... acquisition (Santesmases 2012). In our ... Conceptos y estrategias, Pirámide, Madrid.. 0yGXOR &RQFHSWRV EiVLFRV GH 0DUNHWLQJ%ORTXH , 0DUNHWLQJ,1',&( '( &217(1,'26 2%-(7926 '(/ 7(0$ ... 939c2ea5af